The sports world’s advertising and sponsorship relations with cryptocurrency exchanges are increasing day by day, and the sponsorship agreement signed today between the Turkish Insurance Basketball Super League and the cryptocurrency exchange Bitexen is one of the examples.
In line with the official press release announced by the Federation, the contract with Bitexen will continue for three years. However, financial information regarding the sponsorship agreement was not included in the same statement.
“The increase in the competition rate and international successes in our league increases the attractiveness of our basketball.”
Commenting on the subject, Turkish Basketball Federation President Hidayet Türkoğlu said, “Basketball; It is a sport where excitement, togetherness and dynamism are very high. In this respect, it is a center of attraction whose value is constantly increasing for sports fans. The increasing amount of competition in our league and the international success of our teams also increases the attractiveness of our basketball. “I believe that this agreement will be the beginning of a cooperation that will last for many years,” he says and adds: “The new sponsorship agreements and collaborations we have signed provide financial support for our clubs. “In addition, these sponsorships pave the way for basketball to reach wider audiences by adding valuable institutions of our country to our family.”
“We want Turkish sports to be successful and to make people love basketball.”
Kemal Cenk Erdem, Bitexen Chairman of the Board of Directors, who made evaluations at the signing ceremony, said: “We are one of the brands that add the most value to Turkish sports with our sponsorship activities. Thanks to the 18 fan tokens we have listed and our sponsorships, we have provided significant financing to our federations and clubs in basketball and other sports branches. Our biggest goal is to make Turkish sports achieve new successes, to popularize basketball all over our country and to contribute to the raising of healthy generations. “We sponsored the Türkiye Sigorta Basketball Super League for the new season in order to add value to social life and to popularize the sports culture in our country, especially among young people,” he says and adds: “On this occasion, we would like to thank all our clubs and athletes who will compete in the Türkiye Sigorta Basketball Super League in the new season. We wish you success. Let it be a season where all fans will feel the Bitexen Effect.”
With the agreement signed between the Turkish Basketball Federation and Bitexen, which has the widest digital asset product range in Turkey thanks to the innovative technologies and products it has developed; Türkiye Sigorta announced that it is the main sponsor of the Basketball Super League.
You can find the details in this news: https://www.tbf.org.tr/haber/turkiye-basketbol-federasyon-ile-bitexen-arasinda-sponsorluk-sozlesmesi-imzalandi-2023-09-28
