Cryptocurrencies have declined significantly in 2022. However, a trend prevails. More and more companies are looking for ways to leverage the potential offered by the blockchain ecosystem. In the past week, several companies have made the transition to the Web3 world. In addition, this altcoin project has become one of the most preferred.
Nike prepares to launch Web3 platform
Sportswear giant Nike is preparing to launch its Web3 platform .Swoosh in 2023. The launch of the Swoosh will act as a hub for all of Nike’s virtual apparel and crypto assets. Users will be able to purchase Nike brand clothes and shoes for their avatars that can be used in Web3 games. However, it is reported that there will be a limited number of NFTs on the platform to be sold.
Besides that, users will be able to unlock benefits that take place in the universe, such as real clothes. It is also likely to offer the opportunity to meet professional athletes.
cryptocoin.com As we reported; Considering its acquisition of RTFKT (Web3 company) in December 2021, Nike seems to have accelerated their development. Also, for those who follow the developments closely, the introduction of .Swoosh seems a bit confusing. As a result, RTFKT and .Swoosh are likely to be separate platforms. In a comment from an RTFKT representative, he clarified that his team’s growth on Web3 will only support Nike.
Nike has made a deal with this altcoin project
As one of the biggest innovators in fashion and sports, Nike is tapping into the potential of Web3. There’s a reason Nike’s push to offer crypto industry and apparel products. The company monitors the area where consumers are heading and signals that it is definitely aware. The idea of buying clothes for your avatar may sound silly.
But soon it is likely that people will start spending more time online than ever before. Developing technology and trends change people’s lifestyles.
To facilitate transactions on .Swoosh, Nike is required to use a blockchain. Nike, on the other hand, has recently opted for the Polygon ecosystem. Also, Polygon’s altcoin MATIC passed $1 after the announcements. Polygon has become the choice of companies that want to take advantage of Web3 technology. Major companies like Coca-Cola, Meta, JPMorgan, and Disney all used Polygon in 2022.
How will MATIC, the altcoin project of the Polygon ecosystem, be affected?
Polygon offers extremely low fees and fast transactions. Polygon, which is Layer-2, does not only provide convenient gas fee for users. Also, the project is compatible with Ethereum (ETH). Ethereum is one of the preferred Web3s, thanks to its flexible, programmable blockchain that allows developers to build any application. It is also one of the most decentralized blockchains in the world.
In addition, when the traffic on the network is high, Ethereum can be slow and costly. This area is where Polygon comes into play.
Additionally, Nike states that Polygon’s “sustainability-focused approach” makes partnering effortless, as the blockchain promises to be carbon neutral by 2022.
In addition to all this, the more use of blockchains can increase prices. There are several other blockchains that support the number and type of use cases like Ethereum and Polygon.