South Korean TV network Munhwa Broadcasting Corporation(MBC) has partnered with Metaverse platform Sandbox.
It was noteworthy that one of South Korea’s four national television and radio organizations established a partnership with Sandbox and Metaverse.
MBC Will Be In Sandbox
One of South Korea’s 4 national television and radio networks Munhwa Broadcasting CorporationUnder the agreement of (MBC) with Sandbox, the company will have its symbolic office and production buildings in Sandbox.
Last year, MBC hit the popular variety show. The Masked Singera by-product of The Masked Talent included Metaverse avatars for the judges in the collection. South Korean television network also currently described as the first Metaverse survival music program Avatar Singer publishes the . Avatar Singer uses augmented reality (AR) avatars to mask the identity of the contestants.
From popular Metaverse platforms sandbox MBC isn’t the only South Korean business that has a deal with. Sandbox has collaborated with several South Korean companies, including local entertainment giant CJ ENM and major K-Pop agencies SM and Cube Entertainment.
