World Liberty Financial Launches Stablecoin at Washington Crypto Event
On a bustling Wednesday in Washington, D.C., World Liberty Financial (WLFI)—the financial protocol backed by former President Donald Trump and his family—unveiled its own stablecoin at a prominent crypto event. This gathering attracted the attention of lawmakers who provided updates on their ongoing efforts to shape U.S. cryptocurrency policy.
Joining the three co-founders of WLFI via video link, Donald Trump Jr. delivered an inspiring message, expressing his enthusiasm for the innovative technology driving the digital assets sector. “I’m genuinely thrilled about what this could signify for the future of banking and our financial systems,” Trump Jr. stated. “While I benefited from traditional methods, that doesn’t necessarily mean they are the most effective solutions available today.”
This week, the company confirmed the launch of its USD1 stablecoin, which will initially be accessible on both the Ethereum network and the Binance-linked BNB Chain. This announcement coincided with Congress’s advancement of legislation aimed at regulating stablecoins in the U.S. Notably, several lawmakers involved in these discussions were present at the DC Blockchain Summit, hosted by the Digital Chamber.
“We are eager for the world to engage with our stablecoin,” remarked Zach Witkoff, one of the co-founders of World Liberty Financial. “I genuinely believe retail and institutional investors will gravitate toward this innovative product.”
The event provided a prime platform for the Trump-affiliated business, with executives followed by two influential Republican lawmakers pivotal to the potential enactment of stablecoin legislation—Senator Tim Scott and Representative French Hill. Their proposed legislation could soon seek final approval from President Trump, effectively aligning the industry’s main lobbying objectives with the interests of Trump’s family business.
“Permanent policy change cannot be achieved through executive action alone,” Hill emphasized. “This is why leadership within both the Senate and House is working diligently to establish a stablecoin framework that positions America as the leading home for dollar-backed stablecoins.”
Additionally, the House is nearing the reintroduction of a market structure bill, following a vote last year where 71 Democrats joined a majority of Republicans in supporting similar legislation. Hill highlighted the importance of this momentum.
Trump Jr. further elaborated on the advantages of stablecoin use, asserting, “It’s just as secure as a bank account, minus the extraneous complexities.” He estimated that traditional banking systems may be wasting “trillions” in resources. “The possibilities are limitless in this realm.”
The World Liberty protocol aims to create a robust blockchain-based platform where users can borrow and lend cryptocurrencies, establish liquidity pools, and conduct transactions with stablecoins. Moreover, the company envisions a more accessible retail future. “Our aspiration is for customers to walk into their local bodega and purchase a ham sandwich using stablecoins,” Witkoff concluded.
